Client Spotlight: Homes By Carlton – Creating Dream Homes Across the North East

At Pulse Accountants, we take great pride in supporting ambitious businesses that are making a real difference in their industries and communities. One such business is Homes By Carlton—a regional housebuilder that is setting new standards in quality, design and community living across the North East.

Established with a clear vision to deliver luxury homes that combine character, craftsmanship and contemporary living, Homes By Carlton has become a trusted name in residential development across the North of England. 

From charming two-bedroom properties ideal for first-time buyers to stunning six-bedroom family homes, their developments are designed to meet the needs of a wide range of homeowners – and it’s that broad appeal, underpinned by a passion for quality and drive to work with best-in-class partners, that has fuelled their continued growth. 

 

Rooted in the North East, Built for Life

Homes By Carlton is deeply committed to the North East. Their developments are carefully located in desirable, well-connected villages and communities such as Staindrop, Sadberge, Middleton St George, Witton Gilbert, and Whitton – each chosen not just for the land, but for the lifestyle it offers.

Each new development is shaped with care – blending traditional architectural features with modern layouts, energy efficiency and the thoughtful touches that turn a house into a home.

But perhaps what stands out most is their ethos. For Homes By Carlton, it’s not simply about bricks and mortar – it’s about people. Their customers are at the centre of everything they do, and this people-first approach has fostered a loyal and growing homeowner community.

This people-first focus doesn’t just extend to Homes by Carlton’s customer service, the housebuilder also places this ethos front and centre of their partnership strategy. Working only alongside partners that put their people, customers and clients first, this ensures HBC’s product and service is maintained to the highest standard. 

 

Real People, Real Stories, Real Impact

At Pulse Accountants, we’re proud to support visionary businesses – and Homes by Carlton is a perfect example of a developer doing things differently. With a reputation for building high-quality homes and nurturing strong communities, their impact is best reflected not just in awards or milestones, but in the lives of the people who live in their homes.

From downsizers to first-time buyers to growing families, the feedback from Homes by Carlton residents is consistent – exceptional design, thoughtful layouts, and a genuine sense of belonging.

Sylvia and Rob, who chose the spacious 4-bedroom Bromley at The Langtons, said:

“The use of the space is what really impressed us… it’s not just big, it’s smart. The finish is fantastic and the aftercare has been amazing – a real contrast to our last experience.”

At Middleton Waters, Chris, Louise and Pam were seeking a modern home for multi-generational living – and found it in the Emsworth:

“The layout is perfect for us,” said Louise. “Every bit of space has been used to its maximum. And the buying experience? Flawless. We felt supported every step of the way.”

First-time buyers Megan and Ryan echoed this sentiment after moving into The Damson at Thorpe Paddocks:

“We’d never considered a new-build until we saw the quality,” said Megan. “The customer care was next level – and we really felt part of the journey.”

These aren’t just happy homeowners – they’re a reflection of Homes by Carlton’s ethos: building more than just houses, but homes with heart, purpose and precision.

 

Growth with Purpose

In a challenging housing market, Homes by Carlton has continued to expand sustainably, thanks to a combination of vision, innovation – and strong partnerships.

Pulse has worked closely with the business to provide a full range of financial services, from strategic business planning and tax advice to development funding support and day-to-day accountancy. This close collaboration allows the team at Homes by Carlton to stay focused on what they do best – building homes – while we manage the financial complexities behind the scenes.

The housebuilding industry comes with its fair share of challenges – from tight margins and changing regulations to securing the right funding at the right time. That’s where our support really makes a difference. We've helped Homes by Carlton stay financially strong through every stage, whether it’s planning for land purchases, setting up tax-efficient structures, or making sure each development stacks up. It’s all about giving them the clarity and confidence to keep building and growing, even in a tricky market.

As they continue to grow their footprint across the region, our relationship with the team has evolved, too – supporting them through funding rounds, streamlining operational finance systems, and helping shape the future through forecasting and advisory.

“Working with Pulse has given us confidence and clarity,” says Norm Peterson, Co-Founder & Chairman. “They’ve become a valuable partner, not just a service provider.”

 

Looking Ahead

With a strong pipeline of developments and a clear commitment to delivering quality homes in desirable communities, the future looks bright for Homes by Carlton.

As HBC continues to grow, innovate, and enhance lives across the North East, Pulse Accountants is proud to be by their side – helping navigate the challenges of growth and celebrating every success along the way.

To find out more about Homes by Carlton and their latest developments, visit www.homesbycarlton.com

Or to discover how Pulse can help your business thrive, fill out this form to get your very own free quote and we’ll be in touch.